Perfume
Branding Design
Villa Lima is a refillable perfume brand named after the owner's home—representing warmth, familiarity, and personal touch. The brand needed a logo that felt luxurious yet approachable.
Client:
Villa Lima
Role:
Logo Designer & Story-Driven Visual Creator
Year:
2024
Challenge
The design challenge was to merge the idea of home with perfume sophistication while keeping the visuals simple and memorable. The logo needed to capture emotional value without feeling overly literal.
Objective
To create a monogram combining the letters “V” and “L” with visual elements like a roof, a heart, and a subtle “Saranghae” symbol, reflecting the owner’s personality and brand story.
Results
The final logo stood out with a warm orange palette and a homely, loving feel. It became a key element in building Villa Lima’s brand identity and resonated deeply with its target audience seeking both scent and sentiment.
