Illustration Tshirt
Event Merchandise
Bio Farma, Indonesia's leading pharmaceutical company, partnered with MIT Hack Medicine, a global health innovation hackathon held in the United States. They needed a T-shirt design that proudly represented Indonesia while aligning with the event's international, tech-forward tone.
Client:
Bio Farma
Role:
Visual Designer & Illustrator
Year:
2024
Challenge
The design had to merge two different cultural identities—MIT’s high-tech medical branding and Indonesia’s rich heritage—into a single wearable artwork. It needed to be visually balanced and suitable for mass production.
Objective
To create a T-shirt illustration combining the Hack Medicine event logo with Indonesian visual elements such as traditional patterns and cultural symbols. The goal was to spark conversation, build cultural presence, and offer a design that attendees would proudly wear.
Results
The final design was a vibrant fusion of modern tech and Indonesian identity. It was well-received at the event, generating attention and compliments from both local and international participants. The T-shirt helped BioFarma establish a culturally confident presence on a global stage.
