Chinese Food
Branding Design
Dimsum Nyonya is a modern Chinese restaurant with a strong heritage feel, offering classic dimsum dishes. The brand aimed to blend culinary nostalgia with a fun and distinctive personality.
Client:
Dimsum Nyonya
Role:
Logo & Character Designer
Year:
2025
Challenge
To design a character-based logo featuring a “nyonya”—a stylized Chinese lady—holding chopsticks, paired with green branding colors that evoke freshness and hospitality.
Objective
To design a character-based logo featuring a “nyonya”—a stylized Chinese lady—holding chopsticks, paired with green branding colors that evoke freshness and hospitality.
Results
The visual identity brought warmth and familiarity to the brand. It was highly effective across signage, packaging, and online platforms, making Dimsum Nyonya easily recognizable and memorable.
